Our Philosophy

To engage with people at the right time, the right place and in the right way.

RETAIL REIMAGINED

Using these six fundamental beliefs, we reimagine retail moments to engage consumers
01.
TECHNOLOGY

It’s not about being digital first, it’s about understanding how technology can best enhance the customer journey.

02.
HARMONISED

‘Omnichannel’ is just one step
towards harmonised retail. It’s not about being everywhere or eliminating friction, but showing up in the moments that matter in remarkable ways.

03.
Always-on

Your customers never shut off, never time out. Now, more than ever, being present, convenient & exceptional 24/7, 365 is crucial.

04.
Customer Insights

Brands need to capture and leverage customer insights to deliver more
personal engagement.

05.
Memorable

People buy the story before they buy the products. To command attention brands must be unique, customer relevant, authentic & wow worthy.

06.
The human touch

People still want to interact with people. It’s about making sure they are available at the right time whether that’s in-store or online.

PEOPLE IN THE UK & U.S. HAVE ALTERED THEIR BEHAVIOURS SINCE COVID-19

(Global Webindex, 2020)
Only
9%
of consumers want life to return to their previous ‘normal’
We Know We’re Never Going Back To How Things Were
73%
now describe themselves as channel agnostic, compared with
65%
before the global health crisis.
37%
of UK consumers have tried a different brand whilst in lockdown.
67%
of intended considered purchases could be influenced to switch brands if offered the ‘human touch’ at the right time whether that be an in-store appointment, live chat or video call