Brand Ambassadors

Brand Ambassadors
In Store Promoters
Brand Ambassadors growing sales

Our 11-year relationship with Samsung has been built on a foundation of incredible brand ambassador teams working in retail environments across the UK to enhance brand presence in store.

Across numerous channel partners our training, in-store promoter and regional sales teams educate consumers and store staff across the full range of Samsung devices & ecosystem, as well as driving commercial performance within the store. 

Our in-store promoters deliver highly engaging hands-on demonstrations with consumers, creating theatre to bring Samsung’s newest technology to life. The in-store environment is key too, with operational excellence, display compliance, and POS maintenance forming part of their roles. 

Working within the retail environment also enables a richer level of reporting and feedback for the client. Our in-house analytics experts in Hertford monitor thousands of data points coming from the retail estate to provide performance reports and timely insights back to Samsung. All of this plays a vital part in our strategy and ongoing work to grow sales, increase loyalty and build brand love for Samsung.



of retail revenue attributed to our in-store promoters
higher NPS scores for our in-store promoters
uplift for Samsung 5G devices
increase in Samsung ecosystem conversations​

Blue Square have been a long standing partner of ours, providing high quality individuals who support at many different levels of our business.

Retail Team Samsung UK & Ireland

Blue Square Specialisms

Brand Ambassadors
Product Demonstration